Sign-Up: Italian Restaurant & Lounge - Cranston, RI

Business Type: Italian Restaurant & Lounge
Business Location: Cranston, RI
Services Offered: Italian Pub Fare, American Food, Pizza, Burgers, Live Entertainment
Sign-Up Date: 11/22/2011
SnapGrow Services: EssentialOptimization

This new Italian restaurant and lounge is located in Cranston, RI. It features Italian Pub Fare, and has live entertainment several nights a week. Located centrally between Warwick, RI and Providence, RI, both of which feature many Italian restaurants. With so many Italian dining options in the area, it will be a challenge to stand out from their competitors.


They are in the process of selecting vendors for a web site, and they signed up for EssentialOptimization to establish their presence in the local section of search engines before their site is completed. People looking to find a place to eat often search on their mobile phones. The local section of search results is more prominently displayed in this medium than on desktops and laptops. While a lot of web sites load fairly well on iPhones and high-end Android phones, smartphone users often still prefer to simply find the location and possibly the phone number without loading a web site. Optimizing Google Places, Bing Maps, Yahoo! Local, and other directories can substantially increase the likelihood of mobile searchers finding a given restaurant. Siri and other voice activated local search tools also rely on this form of non-web site local info to provide results. EssentialOptimization is a form of Siri optimization, and with steady growth of the iPhone platform, restaurants should pay close attention to Siri's impact on the way iPhone users search.

The owner is recognizable to many people from his musical and television appearances in the fairly recent past. With his celebrity status, his Google Places Optimization campaign from SnapGrow, and other carefully managed advertising, this Rhode Island Italian Restaurant can be well-positioned to stand out from its competitors.