Sign-Up: Italian Restaurant - Providence, RI

Business Type: Italian Restaurant & Banquet Hall
Business Location: Providence, RI
Services Offered: Italian Fine Dining, Full Bar, Wine, Banquets
Sign-Up Date: 11/17/2011
SnapGrow Services: EssentialOptimization

Serving Italian Food in Rhode Island is tough, especially in Providence. Anyone hungry for the cuisine of Italy has a plethora of choices, especially with Federal Hill so close by. So, it is was with this high level of competition in mind that this new Italian Restaurant in Downtown Providence, RI signed up for SnapGrow's EssentialOptimization.

Italian Chef

The main goal of EssentiaOptimization is to rank higher in a larger geographic area for more search terms in Google Places and the local section of other search engines (along with local directories). Google (and the other search engines) attempt to assess each business's popularity by tallying & ranking third party references to that business. These third party references are called "citations." Generating citations is the most important aspect of Google Places optimization, and it holds similar weight with regard to ranking on Bing Maps and Yahoo! Local. EssentialOptimization is largely comprised of systematically generating citations: A) matching the citations of local competitors, B) matching the citations of non-local market leaders, and C) monitoring results and making adjustments based on data.

This new Italian restaurant prides itself on being fresh and local. Every bite of food from start to finish is made fresh using local ingredients. The chief even jokes that he will go out on the boats in Point Judith where he can to help catch your dinner. With their strong commitment to using fresh, local ingredients, it stands to reason that they should pay close attention to their local search presence, too!